Prime DCA order setup in the Valantis web app

Prime DCA active strategy details and order controls

Prime DCA responsive mobile order and approval flow

Prime DCA active strategy and trading layout

Valantis Prime professional trading terminal

Case study · 2023–Present

Valantis

Valantis is a crypto trading and yield suite on Hyperliquid. Its web app includes Stake for HYPE rewards, Prime DCA for automated buys with idle yield, and Swap for token exchanges, alongside a pro trading terminal.

I have always owned design. We have never had a dedicated PM. Product sits with the CEO. I fill the gaps on discovery, scope, launch, positioning, and GTM.

We launched the first product in May 2025. By June 2026 the suite had about 4k monthly active users and $80k MRR across four products.

Role: I joined a five-engineer team as the first product and design hire, before the company had a product or brand. I own design and step into product management to unblock projects and initiatives that would otherwise stall.
Team: Five engineers, with me as the first product and design hire.
Traction: Within 13 months of launch, Valantis scaled to four products, ~4K monthly active wallets, and ~$80K in monthly revenue from staking yield, swap fees, and a share of Prime users’ trading-fee savings—while growing TVL 32% in 30 days to ~$210M.

Recover personalized strength and recovery plan displayed beside running equipment

Runner following a guided resistance-band exercise in the Recover app

Recover onboarding screen for selecting an area of pain

Recover and Strava app icons displayed over a running track

Recover workout navigation shown on a phone during a training session

Recover and Strava integration interface and button design system

Recover workout completion and Strava sharing flow

Recover Athletics website and mobile workout experience

The Accountable Club partner preference screens

The Accountable Club invite friends and notification screens

Shared foundation across the suite

Design System

I built and maintain an agent-friendly design system from the ground up, giving the team and coding agents a shared foundation across multiple products.

It keeps new features consistent, polished, and true to the Valantis brand—turning the last mile into the last few feet.

Valantis App color token system for surfaces, states, borders, and text

One identity across product and growth

Brand Identity

I partnered with an external agency to develop the Valantis logo and foundational identity, then translated it into a cohesive product system.

I extended the identity across product UI, app icons, motion, marketing campaigns, pattern language, and responsive web experiences.

0–1 Product Launch

Website

I designed and launched the first Valantis website across desktop, tablet, and mobile, and continue to improve it as our products and positioning change.

For product launches and ongoing improvements, I own design, copywriting, and development, bringing in teammates when I need new data, a code review, or collaboration on copy.

Landing Page for Product Launch, March 2026

Prime DCA Announcement Copy & Creative

Storyboarded in Figma, animated in Remotion, with sound design in Ableton. View the X post here.